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An Entrepreneur's Story of Innovation and Treacherous Competition in Global Markets
出版CreateSpace Independent Publishing Platform, 2009-10-19
主題Business & Economics / Entrepreneurship
ISBN14392562849781439256282
URLhttp://books.google.com.hk/books?id=kuwOQgAACAAJ&hl=&source=gbs_api
註釋In the 1990s when Pat Kennedy and his team at Cellport Systems patented a way to connect mobile phones to automobiles for universal hands-free applications and built the world's first Internet car, they knew they were pioneering revolutionary innovations. Expecting business opportunities to pour in, they instead entered a decade-long battle against a who's who of global companies that repeatedly stole their product designs and tried to put them out of business. IdeaJacked is Pat Kennedy's illuminating and entertaining tale of how Cellport out-maneuvered its brazen competitors, managed to survive, and built a patent portfolio that today forms the core of a $5 billion market. Cellport even made peace with its former competitors. Kennedy uses his story to expose the IdeaJacking epidemic, discuss its immense implications on businesses and national economies, and to raise awareness of the need for a new focus on ethical trade-not just free trade agreements-between countries.