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Fashion Retailing
Ellen Diamond
出版
Delmar Publishers
, 1993
主題
Art / Fashion
Business & Economics / Careers / General
Business & Economics / Industries / Fashion & Textile Industry
Business & Economics / Distribution
Design / Fashion & Accessories
Design / Textile & Costume
Education / Counseling / Career Development
Technology & Engineering / Technical & Manufacturing Industries & Trades
ISBN
0827356218
9780827356214
URL
http://books.google.com.hk/books?id=l6LxAAAAMAAJ&hl=&source=gbs_api
註釋
Features: -covers "must know" aspects of fashion retailing: the role of research, choosing the store's location and layout, recruiting and training employees, accounting, buying and pricing, and advertising and promotion -provides a solid understanding of financial statements, methods for determining inventory, expense controls, and computerized accounting and inventory control systems -"small store applications" section in every chapter relates content to small establishments -"fashion retailing spotlights" focus on creative techniques that such companies as Nordstrom have used to succeed in fashion retailing -the appendix reviews typical, on-the-job math skills required in fashion retailing and includes a survey of careers in the fashion field ALSO AVAILABLE Fashion Retail Video Series, ISBN:0-8273-5758-3 INSTRUCTOR SUPPLEMENTS CALL CUSTOMER SUPPORT TO ORDER Instructor's Guide, 0-8273-5622-6