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Supply Chain Management
Joel D. Wisner
G. Keong Leong
Keah-Choon Tan
其他書名
A Balanced Approach
出版
South-Western/Cengage Learning
, 2011
主題
Business & Economics / Marketing / General
Business & Economics / Distribution
Business & Economics / Production & Operations Management
Business & Economics / Logistics & Supply Chain
ISBN
1111532648
9781111532642
URL
http://books.google.com.hk/books?id=m2uAmgEACAAJ&hl=&source=gbs_api
註釋
This unique edition presents extensive content not covered in other books. An expansive approach guides readers through the management stages of each supply chain activity while addressing real-world concerns related to the global supply chain. Readers follow the natural flow through the supply chain with one of the most balanced supply chain management approaches available. Well-organized chapters and numerous new cases demonstrate practical applications of supply chain management in today's workplace, while intriguing profiles build on topics and ensure that readers cover today's most important contemporary supply issues in depth.