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Managing Networks in International Business
M. ForsgrenJ. Johanson
出版Routledge, 2014-02-04
主題Business & Economics / GeneralBusiness & Economics / Economics / GeneralBusiness & Economics / Human Resources & Personnel Management
ISBN13177624609781317762461
URLhttp://books.google.com.hk/books?id=m7fKAgAAQBAJ&hl=&source=gbs_api
EBookSAMPLE
註釋The book introduces a unique and innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasise interpretation, learning by doing, trust and co-operation in the international business community. The editors focus upon business relationships within and between firms as well as the importance of middle management in the international arena.