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Operations Management
Steven A. Melnyk
David R. Denzler
其他書名
A Value-driven Approach
出版
Irwin
, 1996
主題
Business & Economics / Management
Business & Economics / Operations Research
Business & Economics / Production & Operations Management
ISBN
0256123810
9780256123814
URL
http://books.google.com.hk/books?id=mnbgAAAAMAAJ&hl=&source=gbs_api
註釋
This text looks at operations management from the value perspective, with value defined as a dynamic concept that brings together the issues of performance, cost, competitive reactions and customer expectations. This value-driven perspective allows students to view each activity in the operations management system in terms of its ability to enhance value. Students should learn to evaluate: who current customers are and who new customers will be; what the customer wants; the degree of overlap between the current operations management system and the demands and expectations of customers; how to structure the OM system to deliver value; and how to measure performance. The text emphasizes process and process analysis, particularly TQMN, ISO 9000, and benchmarking, as a useful way of looking at and understanding operations management systems. Real-world industrial cases are used in every chapter, illustrations present alternative issues and perspectives, and On the Job boxes feature examples from industry.