This MultiPack consists of Exploring Corprate Stategy: Text & Cases, sixth edition, by Gerry Johnson and Kevan Scholes (ISBN: 0273651129) and The Penguin Business Dictionary (ISBN: 0140513779).

Exploring Corporate Strategy, Sixth Edition, is suitable for all levels both in UK and Europe.

This successful strategy textbook, combining total sales of more than 500,000, covers all the underlying concepts, analytical methods and processes of development, selection, formulation and implementation of strategy. Thoroughly revised, this 6th edition promises to be the best yet. For the first time ever the authors introduce the concept of viewing strategy through three separate lenses: 1) the tradition design view of strategy, 2) the notion that strategy can arise from experience and culture; and 3) the notion that strategy can be a product of emergent ideas.