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The Business with the Environment
Martin Brueckner
其他書名
A (different) Reader
出版
Cengage Learning Australia
, 2010
主題
Business & Economics / General
ISBN
0170210642
9780170210645
URL
http://books.google.com.hk/books?id=nROguAAACAAJ&hl=&source=gbs_api
註釋
Now in its second edition, this introductory reader presents topics relating to business and the environment under the larger banner of sustainable development relevant to current and future business managers. Students will be guided through topic areas including green marketing, ethical investment, socially responsible investment and eco-entrepreneurship. The use of case studies and examples of current trends in today's business realm make this text a contemporary and accessible guide through the emerging field of sustainable management.