登入選單
返回Google圖書搜尋
Competitive Intelligence and Senior Management
Joseph H. A. M. Rodenberg
其他書名
"The Best Solution to where to Place the Office of Competitive Intelligence is on a Par with Functions that Report Directly to the Board"
出版Eburon Uitgeverij B.V., 2007
主題Business & Economics / Business EthicsBusiness & Economics / Management ScienceBusiness & Economics / Industrial Management
ISBN90597219269789059721920
URLhttp://books.google.com.hk/books?id=nj0yq4HBmGQC&hl=&source=gbs_api
EBookSAMPLE
註釋In the fast-paced world of international business, competitive intelligence is necessary for the daily survival of small firms and national economies alike. In Competitive Intelligence and Senior Management, veteran consultant Joseph H. A. M. Rodenberg argues that business leaders should devote more of their time and attention to seeking out and interpreting information about competitors. This instructive volume offers tools that will help senior managers to increase their firms' competitiveness, carry out successful mergers and acquisitions, and avoid surprise attacks from corporate raiders and private equity firms.