Trust changes everything. It may be the most powerful force in our lives. Every belief you hold close, every connection you make, every risk you are willing to take and every choice you make are all matters of trust. You think you are free to choose who you love, who you hate, what you believe and who you vote for? Think again.
The only people and organizations that seem to understand the central importance of trust are in the fields of advertising, marketing, public relations and politics. And they are all in the business of manipulating your trust rather than nurturing it. For them it is a commodity; for the rest of us it should be gold. Unfortunately, very few seem to appreciate this reality. The promoters and marketers see trust as the reward; the rest of us see it as a byproduct of some other reward.
In It's a Matter of Trust, Lewin takes us on a deeply personal journey as he cleverly unpacks this powerful subject. Using his Wall Street background, he leans on his investing experiences to help readers learn to better navigate risk, improve decision-making, and elevate their capacity to trust.