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其他書名
Using Behavioural Economics for a Better World
出版CENTRAL BOOKS, 2018-05-31
主題Business & Economics / Economics / GeneralSocial Science / General
ISBN06920643629780692064368
URLhttp://books.google.com.hk/books?id=osZSswEACAAJ&hl=&source=gbs_api
註釋It draws the latest thinking in behavioural economics,neuroscience and evolutional psychology to give apowerful practical toolkit for fundraisers, campaigners, advocacyspecialists...