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China Media, the Ethics of Influence
Thomas A. C. Murrell
其他書名
How to Target the World's Largest Market
出版8M Media & Communications, 1999
主題Business & Economics / GeneralLanguage Arts & Disciplines / Journalism
ISBN06463745169780646374512
URLhttp://books.google.com.hk/books?id=p8KfPQAACAAJ&hl=&source=gbs_api
註釋Australia's leading business communicator, Thomas Murrell, interviews media operators, journalists and public relations consultants on the changes happening in China's media industry and provides 12 success tips on how to target the world's largest market.