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The Best Thing on TV, Commercials

Jonathan Price

出版	Penguin Books, 1978
主題	Business & Economics / Advertising & PromotionPerforming Arts / GeneralPerforming Arts / Television / General
ISBN	01400500439780140050042
URL	http://books.google.com.hk/books?id=pT8fAQAAIAAJ&hl=&source=gbs_api

註釋

"It's the best thing on TV--commercials. And here they are in all their glory, in the pages of Jonathan Price's funny, provocative, and perceptive inside look at how commercials are made, who watches them, and what they're supposed to do. ... The Best Thing on TV is illustrated with reproductions of actual storyboards and behind-the-scenes photographs, and it concludes with a Hit Parade of the best ads from thirty years of TV."--Cover.