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Developments in Marketing Science
Academy of Marketing Science
出版Academy of Marketing Science, 2007
ISBN09397832909780939783298
URLhttp://books.google.com.hk/books?id=rvwJAQAAMAAJ&hl=&source=gbs_api
註釋Vols. for 1978-1990 are the proceedings of the 2nd-13th annual conference of the Academy of Marketing Science.