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Manufacturing Operations Strategy
Alex Hill
Terry Hill
其他書名
Texts and Cases
出版
Macmillan Education UK
, 2009-02-10
主題
Business & Economics / Management
Business & Economics / Operations Research
Business & Economics / Quality Control
Business & Economics / Strategic Planning
Business & Economics / Production & Operations Management
ISBN
023052091X
9780230520912
URL
http://books.google.com.hk/books?id=tD9GEAAAQBAJ&hl=&source=gbs_api
註釋
In many industrial companies, strategic developments are predominantly based on corporate marketing decisions with manufacturing being forced to react to these at the back end of process. In
Manufacturing Operations Strategy
, Hill demonstrates how decisions over manufacturing should form part of the strategic direction of the company as a whole. Written by the leading international figure in the field of manufacturing strategy and thoroughly updated with new case studies and material on the latest thinking in the field, this text provides a wide-ranging, comprehensive study invaluable to students and practitioners alike.