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出版Regents/Prentice Hall, 1993
主題Business & Economics / Sales & Selling / GeneralBusiness & Economics / Purchasing & BuyingBusiness & Economics / Distribution
ISBN01375549749780137554973
URLhttp://books.google.com.hk/books?id=tMlH5GvIiY0C&hl=&source=gbs_api
註釋This new edition offers more detailed cases and strategies for dealing with varying economic conditions as well as the theoretical and practical background required for successful purchasing. It provides the basic information new buyers need to accurately forecast and fulfil their customer's merchandise requirements. New coverage is included on buying from catalogues and home buying networks.