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Essentials of Contemporary Management
Gareth Jones
出版
McGraw-Hill Publishing
, 2010
ISBN
0077443721
9780077443726
URL
http://books.google.com.hk/books?id=tbLhtwEACAAJ&hl=&source=gbs_api
註釋
Jones/George, Essentials of Contemporary Management is the concise edition of the market bestselling textbook by the same author team. Jones and George are dedicated to the challenge of "Making It Real" for students. The authors present management in a way that makes its relevance obvious even to students who might lack exposure to a "real-life" management context. This is accomplished thru a diverse set of examples, and the unique, and most popular feature of the text, the "Manager as a Person" Chapter 2. This chapter discusses managers as real people with their own personalities, strengths,