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其他書名
Intercultural Communication and International Business
出版SAGE Publications, 2007-02-13
主題Language Arts & Disciplines / Communication Studies
ISBN148335136X9781483351360
URLhttp://books.google.com.hk/books?id=uNR1AwAAQBAJ&hl=&source=gbs_api
EBookSAMPLE
註釋Communicating Globally: Intercultural Communication and International Business uniquely integrates the theory and skills of intercultural communication with the practices of multinational organizations and international business. Authors Wallace V. Schmidt, Roger N. Conaway, Susan S. Easton, and William J. Wardrope provide students with a cultural general awareness of diverse world views, valuable insights on understanding and overcoming cultural differences, and a clear path to international business success.