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Learning to Negotiate
Georg Berkel
出版
Cambridge University Press
, 2020-09-24
主題
Business & Economics / Management
Business & Economics / Negotiating
Business & Economics / Leadership
Psychology / General
ISBN
1108495915
9781108495912
URL
http://books.google.com.hk/books?id=ubH2DwAAQBAJ&hl=&source=gbs_api
EBook
SAMPLE
註釋
We negotiate every day, as managers or lawyers, parents, friends, and citizens. Decades of research have generated an abundance of knowledge about how to negotiate but this research also tells us that we still fall far short of our abilities. Much less has been written about how to learn to negotiate. Comprehensively addressing both of these questions, this new textbook combines practitioner guidance with empirical research to teach negotiation as a skill that can be learned and mastered. Leaving behind the typical quick-fix solutions of the rulebook approach to negotiation, Berkel backs up his practical advice with a wealth of examples, case studies, and graphic illustrations. This is an invaluable book for MBA, law and other professional students, as well as executives seeking to develop and improve their skills in negotiation.