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Negotiation

Alain Lempereur

出版	ESSEC Publishing, 2010
ISBN	23645600049782364560000
URL	http://books.google.com.hk/books?id=vu5M-BLgZMEC&hl=&source=gbs_api
EBook	SAMPLE

註釋

Alain Lempereur, Professor at ESSEC Business School, presents the key elements of a successful negotiation. The three elements of negotiation are: people, problems and process. The first important sequence in negotiation is to show empathy. Then you have to choose between being cooperative or competitive. Cooperation from both sides will leat to a win-win equilibrium. When negotiating you should always look to create value.