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Smart Strategies for Turning an Idea into a Product or Service
Jennifer Swanson
出版
The Rosen Publishing Group, Inc
, 2014-07-15
主題
Juvenile Nonfiction / Business & Economics
ISBN
1477776362
9781477776360
URL
http://books.google.com.hk/books?id=w31hDwAAQBAJ&hl=&source=gbs_api
EBook
SAMPLE
註釋
Turning an idea into a product or service takes dedication and perseverance, but the best part is anyone can do it. This savvy volume presents practical ways for becoming an entrepreneur and starting a business, including researching ideas, products, and services, as well as compiling a business plan and details to include in it, market research and testing, calculating start-up costs, finding funds for investment in the business, keeping costs under control, patent protection, insurance, manufacturing costs and building on service, licensing, hiring employees, advertising (including Internet marketing), keeping up with demand, and maintaining focus on a thriving business.