Preface

Digital media has introduced many new concepts and practices to the field of communication in recent years. This transformation has been addressed in numerous academic studies within the field, presenting a variety of perspectives. Our edited volume titled "Rethinking Media in Light of Current Discussions and Trends" emerged with the motivation to contribute new insights for a better understanding of different aspects of digital media. To this end, our six authors contributed to this work through seven distinct topics. We briefly touch upon these studies below, which address "artificial intelligence," "street art," "practices of consuming digital media," "disinformation," "digital media content," "internet news platforms" and “representation of climate migration and climate refugees issues in youtube videos” in various contexts and through different methodologies. As mentioned above, the emergence of digital platforms has led to significant, even radical changes in the production and consumption practices of series, films, and programmes, reaching a substantial audience in Turkey and worldwide. This transformation, part of the new media system, undoubtedly creates an important area of study in the context of generations. Erdem Türkavcı’s work titled "Construction of Intergenerational Differences on Ott Platform Series: Narrative Analysis of The Netflix Production As the Crow Flies Series" examines the construction of intergenerational differences through the Netflix production "As The Crow Flies," forming another section of our book. Artificial intelligence is currently at the forefront of discussions in the field of communication and there is growing curiosity about its future trajectory. Feyza Dalaylı and Fatma Yüksel, in her work titled"Artificial Intelligence and Human Communication: My Holo Love TV Series Analysis," examines the current state and potential future of artificial intelligence and human communication through the South Korean series "My Holo Love," which consists of ten episodes, offering a unique perspective. Health journalism has become an increasingly important field, especially following the Covid-19 pandemic. Helin Öztürk’s article titled "Source Usage In Health Journalism: A Comparative Study of TRT And BBC" aims to contribute to thisarea. This study analyses health news published on the internet platforms of Turkey’s public broadcaster TRT and the UK’s public broadcaster BBC over a three-month period, conducting a content analysis based on eight parameters focusing on topic distribution and source usage. Climate and climate issues, while being one of the most important matters of the 21st century, have also begun to find a place in media studies in recent years. In her study titled “An Analysis on the Representation of Climate Migration and Climate Refugees Issues in YouTube Videos,” Lale Şeyda Gülsoy discusses the role of social media in relation to climate issues by examining concepts such as “climate change literacy” and “climate refugees”. Limiting mass communication tools to traditional media or digital platforms often proves inadequate. Mehmet Yakın takes a step away from common mass communication tools in his work titled "Rethinking Media Through Street Art: An Analytical Study of Banksy's Impact," examining how the mysterious figure Banksy has transcended the traditional boundaries of street art and how it interacts with global audiences on contemporary social and political issues. Recently, one of the most discussed topics in the field of mass communication, especially in our country, has been "disinformation." In this regard, Semih Salman’s work titled "The Relationship Between Disinformation And Digital Literacy In Communication Strategies: A Study on Digital Media" is of significant importance. The study comprehensively investigates the phenomenon of disinformation in digital media and digital literacy. Digital broadcasting platforms have transformed our media consumption practices as well. Sena Coşkun addresses the concept of binge-watching, which refers to "the excessive viewing of multiple episodes of content at once or within a short timeframe." In his work titled "Bibliometric Analysis Of Articles Published In Turkey On Binge-Watching," he examines academic studies conducted in Turkey on binge-watching from 2019 to 2023, uncovering various findings to understand the impact of digital platforms on media consumption. The works of our esteemed authors contributing to this book are presented to readers in alphabetical order, considering the authors' names. We hope that our book will be beneficial, especially to our students, colleagues, and all readers, and we wish you enjoyable reading.

Editors

Pınar ÖZGÖKBEL BILIS

Ali Emre BILIS

Kemal Cem BAYKAL

November, 2024

Çanakkale