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The Entrepreneurial Mind

Jeffry A. Timmons

出版	Brick House Publishing Company, 1989
主題	Business & Economics / Entrepreneurship
ISBN	09317908409780931790843
URL	http://books.google.com.hk/books?id=wd0OAQAAMAAJ&hl=&source=gbs_api

註釋

THE ENTREPRENEURIAL MIND, Jeffry A. Timmons, Harvard Business School "A well-written & practical book designed to aid persons contemplating an entrepreneurial venture. Timmons, a specialist in entrepreneurship, has done an excellent job covering the field. Starting with a broad overview of what entrepreneurship is, he concludes with an assessment aimed at summing up the strengths & weaknesses of a new enterprise in advance. In between, he provides sound advice on necessary managerial skills; how to form, build, & reward a new venture team; planning & goal-setting; & the pros & cons of family businesses. Particular attention is also given to the need for ethical standards. Recommended." -- Library Journal. "A close look at the psychology of the entrepreneur & how that type of personality reacts with people & the world at large. Timmons does a good job of exploding myths & misconceptions, offering a wealth of insight into success, failure, & the hard work it takes to succeed in starting up a business or taking over the reins of an established or family-owned enterprise. The pitfalls of entrepreneurial life are analyzed, but more importantly, the positive attributes of the entrepreneur are emphasized. Numerous real-life case studies supplement the coverage." -- Booklist.