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Principles of Marketing with the Definitive Guide to Marketing Planning
Frances BrassingtonAngela HattonStephen Pettitt
出版Pearson Education, Limited, 2003-09-11
主題Business & Economics / Sales & Selling / GeneralBusiness & Economics / Sales & Selling / Management
ISBN05828219599780582821958
URLhttp://books.google.com.hk/books?id=xL27PAAACAAJ&hl=&source=gbs_api
註釋This great value multipack contains Brassington and Pettitt: Principles of Marketing 3e (0273657917) and Hatton: Marketing Planning (0273649329).