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Cases on Electronic Commerce Technologies and Applications
Mehdi Khosrow-Pour
出版
Idea Group Pub.
, 2006
主題
Business & Economics / Industries / Retailing
Business & Economics / E-Commerce / General
Education / General
ISBN
1599044021
9781599044026
URL
http://books.google.com.hk/books?id=x_QJAQAAMAAJ&hl=&source=gbs_api
註釋
Electronic commerce technologies and applications have changed the way information technology is used in business and society, allowing organizations worldwide to expand their market reach and their customer service.
Cases on Electronic Commerce Technologies and Applications presents a wide range of real-life cases that describe the successful and unsuccessful adoption of e-commerce, e-business, e-government, mobile commerce, and Web services technologies. This collection provides significant insight on the successful implementation of these areas.