登入選單
返回Google圖書搜尋
其他書名
Mastering Today's Technology to Connect With and Keep Your Audience
出版John Wiley & Sons, 2007-10-23
主題Business & Economics / General
ISBN04702258239780470225820
URLhttp://books.google.com.hk/books?id=y-WAyBZV2AAC&hl=&source=gbs_api
EBookSAMPLE
註釋Authors Brian Reich and Dan Solomon have seen how changes in both technology and society can affect the communications and operations of an organization. Now, with Media Rules!, they provide you with a framework for understanding this dynamic world. It doesn’t matter whether you’re in the business of disseminating information or producing products, this book will prepare you to distinguish yourself from the competition by creating new models to better serve your audience and harnessing the full potential that technology provides.