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International Business

Betty Jane PunnettDavid A. Ricks

出版	Blackwell, 1997
主題	Business & Economics / International / GeneralBusiness & Economics / Industries / GeneralSocial Science / Sociology / General
ISBN	15578685229781557868527
URL	http://books.google.com.hk/books?id=zH1ZAAAAYAAJ&hl=&source=gbs_api

註釋

Before tackling the minutiae of international business the authors look at global issues, the environment and end with firm specific information. The book shows what is good practice and what constitutes a good international business manager