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Strategic Organizational Communication in a Global Economy
Charles Conrad
Marshall Scott Poole
出版
Harcourt College Publishers
, 2002
主題
Business & Economics / Business Communication / General
Business & Economics / International / General
Business & Economics / Management
Language Arts & Disciplines / Communication Studies
Social Science / Media Studies
ISBN
0155063480
9780155063488
URL
http://books.google.com.hk/books?id=zVDuAAAAMAAJ&hl=&source=gbs_api
註釋
From its inception almost 20 years ago, the goal of STRATEGIC ORGANIZATIONAL COMMUNICATION has been to provide a unified description of the incredibly diverse array of ideas that make up the rapidly expanding field of organizational communication. Sophisticated, yet accessible, the text integrates research from a number of academic disciplines, while maintaining a relaxed, engaging writing style.