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The Web-Savvy Writer
Patrice-Anne Rutledge
其他書名
Book Promotion with a High-Tech Twist (Second Edition
出版Pacific Ridge Press, 2008-10
主題Business & Economics / Advertising & PromotionBusiness & Economics / Marketing / GeneralBusiness & Economics / E-Commerce / Digital MarketingLanguage Arts & Disciplines / Writing / AuthorshipLanguage Arts & Disciplines / JournalismLanguage Arts & Disciplines / Publishers & Publishing IndustryReference / Writing Skills
ISBN097783042X9780977830428
URLhttp://books.google.com.hk/books?id=Nt9nOQAACAAJ&hl=&source=gbs_api
註釋Learn the Secrets Bestselling Authors Use to Generate Online Publicity and Profits The Web-Savvy Writer: Book Promotion with a High-Tech Twist (Second Edition) written by bestselling author and online book promotion expert Patrice-Anne Rutledge, shows you how to develop a cost-effective, targeted online book promotion campaign, assuming no prior technical skill other than basic computer knowledge. This essential guide will help you: -- Develop a website that drives book sales -- Plan and conduct a successful virtual book tour that reaches thousands more potential book buyers than any in-person tour -- Profit from new media such as blogging, podcasting, and web video to develop an audience and your all-important author platform -- Learn by example, with dozens of sample scenarios that help you quickly put technique into action -- Master the world of social networking sites like MySpace, YouTube, Facebook, and more to generate word-of-mouth buzz for your book -- And much more!