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Business Research Methods

Boris BlumbergDonald R. CooperPamela S. Schindler

出版	McGraw-Hill Higher Education, 2008
主題	Business & Economics / Operations Research
ISBN	007711745X9780077117450
URL	http://books.google.com.hk/books?id=Ok1tPwAACAAJ&hl=&source=gbs_api

註釋

Designed to lead readers through the research process from start to finish, this text is divided into three thematic areas covering the essentials of research, different types of research, and the best ways of conducting research.