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Business Research Methods
Donald R. Cooper
Pamela S. Schindler
出版
McGraw-Hill/Irwin
, 2011
主題
Business & Economics / General
ISBN
0071289224
9780071289221
URL
http://books.google.com.hk/books?id=YFBCAQAACAAJ&hl=&source=gbs_api
註釋
Students and instructors will find thorough coverage of business research topics - including the best coverage of questionnaire design - backed by solid theory.