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Tourism Management, Marketing, and Development
M. Mariani
R. Baggio
D. Buhalis
C. Longhi
其他書名
Volume I: The Importance of Networks and ICTs
出版
Springer
, 2014-09-04
主題
Business & Economics / Marketing / General
Business & Economics / Industries / Hospitality, Travel & Tourism
Business & Economics / Management
Business & Economics / Public Relations
Business & Economics / Development / General
Business & Economics / Sales & Selling / General
Business & Economics / Advertising & Promotion
Business & Economics / Industries / Service
Business & Economics / Strategic Planning
Business & Economics / Development / Economic Development
ISBN
1137354356
9781137354358
URL
http://books.google.com.hk/books?id=yWeoBAAAQBAJ&hl=&source=gbs_api
EBook
SAMPLE
註釋
Tourism Management, Marketing, and Development revolves around the implementation of ICT applications in the tourism sector: technology is engendering a major shift both in the performance of individuals and companies involved in the tourism sector and having an impact on the way individuals consume services and enjoy experiences in space and time.